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	<title>The Productive Seller &#187; Reports</title>
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	<description>Smart Sales Thinking for Salespeople and Entrepreneurs</description>
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		<title>Here&#8217;s an Indepth Look at the Impact of Sales 2.0</title>
		<link>http://theproductiveseller.com/index.php/2009/09/04/heres-an-indepth-look-at-the-impact-of-sales-20/</link>
		<comments>http://theproductiveseller.com/index.php/2009/09/04/heres-an-indepth-look-at-the-impact-of-sales-20/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 11:09:52 +0000</pubDate>
		<dc:creator>Michael Packman</dc:creator>
				<category><![CDATA[Reports]]></category>
		<category><![CDATA[Sales 2.0]]></category>
		<category><![CDATA[Sales Management]]></category>
		<category><![CDATA[aberdeen group report]]></category>
		<category><![CDATA[improving deal value]]></category>
		<category><![CDATA[sales cycle]]></category>
		<category><![CDATA[sales metrics]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[what is sales 2.0]]></category>

		<guid isPermaLink="false">http://theproductiveseller.com/?p=378</guid>
		<description><![CDATA[As you&#8217;ve probably noticed by now, &#8216;The Seller&#8217; is rather passionate about Sales 2.0 and its potential impact upon sales performance.
Always keen on free resources, it didn&#8217;t take long for us to spot that the Aberdeen Group have released a comprehensive report comparing data on key sales metrics such as win ratios, sales cycle length, [...]]]></description>
			<content:encoded><![CDATA[<p>As you&#8217;ve probably noticed by now, &#8216;The Seller&#8217; is rather <a title="The 10 Sales 2.0 Resources that you need now" href="http://theproductiveseller.com/index.php/2009/05/14/10-sales-2-resources/">passionate about Sales 2.0</a> and its potential impact upon sales performance.</p>
<p>Always <a title="Free Excerpts From Sales 2.0 by Brent Holloway and Anneke Seley" href="http://theproductiveseller.com/index.php/2009/05/27/sales-20-free-excerpts/">keen on free resources</a>, it didn&#8217;t take long for us to spot that the Aberdeen Group have released a <a title="Aberdeen Group Report on Sales 2.0" href="http://www.landslide.com/05_whitepapers_reviews/5308-RA-social-about-selling.pdf">comprehensive report comparing data</a> on key sales metrics such as win ratios, sales cycle length, deal value and profitability of sales teams that are process-centric and use social media for selling vs sales teams that continue to sell without adopting these new approaches.</p>
<p><span>Like it or not, Sales 2.0 is here to stay, and we&#8217;re all going to have to get with the programme. Check out the report to see what all the fuss is about.</span></p>
<p><span><em>If you liked this article, please </em><strong><em>share it on del.icio.us, StumbleUpon, Technorati or Digg.</em></strong></span></p>
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