As you’ve probably noticed by now, ‘The Seller’ is rather passionate about Sales 2.0 and its potential impact upon sales performance.
Always keen on free resources, it didn’t take long for us to spot that the Aberdeen Group have released a comprehensive report comparing data on key sales metrics such as win ratios, sales cycle length, deal value and profitability of sales teams that are process-centric and use social media for selling vs sales teams that continue to sell without adopting these new approaches.
Like it or not, Sales 2.0 is here to stay, and we’re all going to have to get with the programme. Check out the report to see what all the fuss is about.
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