Every interaction with a prospect or customer is a great opportunity to make a difference. The smallest value-add can change someone’s day, which can only help to cement your customer and prospect relationships and drive more sales.
The Productive Seller is all about helping you to add value to your sales interactions, whether it’s the latest Sales 2.0 thinking (post coming this week), or helping you cope with sales burnout (next couple of weeks).
For now though, it’s about making you laugh with a story from Ian Brodie’s great Sales Excellence blog about how not to treat your loyal customers at anytime, let alone in a recession.
They certainly made a difference to Ian’s day!
